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The Devolution of Advertising
While television has remained the dominant behemoth in the realm of entertainment and content consumption, certain trends have made advertisers re-examine the way they approach traditional, disruptive advertising.
Sep 1, 2010 -
The Revolution Will Be Telepresenced
Video chat is a platform that is seeing tremendous growth with teens, and, given the growing mainstream consciousness of emerging platforms like Chatroulette and iPhone 4’s Facetime, all roads point to these services evolving into valuable branding tools.
Aug 26, 2010 -
“As Seen on TV” and Building Trust
Does seeing a brand on TV still carry the same legitimizing weight it once did?
Aug 20, 2010 -
4 Keys to a Great Non-Profit Website
For many non-profits, investing in a quality website is a difficult decision. To help, we’ve narrowed down the key needs for any non-profit site and provided some best-in-class examples.
Aug 5, 2010 -
What Exactly Is A Culture Creator?
Based off his recent presentation at the Latin Mixx Conference, Richie introduces the “Culture Creator”.
Jul 30, 2010 -
The Multi-Platform Design Dilemma: Reach vs Experience?
During a recent conversation with a colleague, an interesting question arose: What is best practice for design and development for multiple platforms and devices? It seemed like a simple question. But it wasn’t.
Jul 7, 2010 -
Book Review: Making Ideas Happen
After the initial rush of excitement that accompanies a new idea lies the grind of seeing it through. Scott Belsky’s book “Making Ideas Happen” offers tips to help stay focused and allow more ideas to see the light of day.
May 18, 2010 -
From Status to Access: Urban Millennials and Mobile
Given the “information economy,” urban consumers’ mobile communication “need state” can be understood as having evolved from demanding status…to demanding access.
Apr 8, 2010 -
Preparing for Disaster
Why don’t more brands have social media disaster plans?
Apr 6, 2010 -
Who’s “getting” modern marketing?
Marketing is about creating demand… but is there more to it?
Apr 1, 2010
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Creative
Candy For Your Mind
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Technology
Hardware, Software and Code. Geeks Only!
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Strategy
The "Why" Before the "What"
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Innovation
Digital moves fast, we think faster
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News
Egotistical Agencynet Posturing
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Etc
Everything in Between
