What or Who Do You Less Than Three?

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This valentine’s day, we wanted to pay homage to <3.

That’s right, less than three. The textual emblem that stands for love. It is often used in text messages, IMs, and tweets. And when directed to a person it can say so much to the reader. Some say a picture is worth a thousand words. We feel the combination of two characters conveys much more.

But the beauty of this little exercise is to allow people to share the things they <3 most and, in turn, share in the expression of others through aggregation. Our goal wasn’t to set out to change the world, or create some crazy viral marketing initiative. We just wanted to share the things we <3.

Visit LessThanThree.AgencyNet.com and tell us what you <3.