is .NET’s Site of the Month

February’s issue of .NET Magazine features as Site of the Month.

Featured as the Site of the Month in the latest issue’s Showcase Gallery, “takes the user on a storybook journey”. The article unveils our thoughts behind this interactive educational experience including; how together with Anvil we turned the demands of fine print legalities into an interactive experience, how we made cotton transparent, the reason for our “texture meets photography meets vector graphics” interface, and what technologies we used to make it all come together.

“The site really encourages exploration and this is where the educational aspect is kept to a consumable level.”

- Christian Hall, .Net Magazine

Here’s a look at the article.


In 2008, the government implemented the Consumer Product Safety Improvement Act requiring manufacturers of children’s apparel to conform to more stringent safety standards and provide a label or mark that allows consumers to trace the product’s history and production details.  Looking to go beyond the letter of the law, Anvil Knitwear, partnered with us to turn the demands of fine print legalities into a major brand-building initiative.  The result, is an interactive educational experience dedicated to every kid who’s ever wondered “where does my t-shirt come from? Read more about how we made cotton transparent.